This week, Fieramilano has hosted a meeting promoted by Unione Italiana Vini (UIV) in cooperation with ANFORMAPE to present the new edition of Simei 2019 to all the exhibitors taking part to the fair
The first announce has been the return of the exhibition to its origins of biennial Milanese event, but from this year on, it will also have a more global connotation: UIV has already started making significant investments to organize the incoming and selection of buyers from America, Africa, China and Australia. The promoters have also drawn attention to the rising interest in the spirits and liquors industry, especially coming from Brazil, Chile and Argentina, as well as the French Cognac region, and they have highlighted how the Chinese Shandong province is aiming its spotlight on Simei too.
To help the exhibitors plan the international visits to their stands, Simei will make a new platform available to allow them to easily schedule all the appointments and meetings.